All ELC.co.uk toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of ELC.co.uk toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with ELC.co.uk in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout ELC.co.uk website you'll discover a number of awards ELC.co.uk toys have recently won, voted for by Right Start and Mother and Baby magazine, and ELC.co.uk's commitment to providing safe, affordable, fun and educational toys is clear. Discover the ELC.co.uk difference for yourself, at ELC.co.uk website - you won't be disappointed.

Much more than simply just another toy store, ELC.co.uk UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, ELC.co.uk produce some of the most fun and creative toys that you can buy. When you shop online at ELC.co.uk you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at ELC.co.uk: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

ELC.co.uk Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at ELC.co.uk is lots of fun - and you're sure to want to go back again and again!

ELC.co.uk develop toys with care to bring out the very best creativity and inspiration in children. When ELC.co.uk design toys ELC work closely with experts, child psychologists and children themselves. Together ELC.co.uk make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, ELC.co.uk Direct offers you the convenience and choice of home shopping, from the ELC.co.uk website. To ensure your safe-shopping experience at ELC.co.uk, you can also rest assured that ELC.co.uk use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, ELC.co.uk will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

1st Shape Sorter, at Early Learning Centre
Makes animal sounds when the correct shapes are slotted in.

Springwood Farm Croquet Set, at Early Learning Center
The whole family can enjoy this farmyard version of a classic game. Set includes 6 colourful wooden targets with animal designs, 2 balls and 2 mallets.

Jolly Phonics Book 7, at The Early Learning Centre
Fun activity books get reading and writing skills off to a flying start. Book 7of 7.Jolly Phonics is a fun, multisensory way to learn the sounds that lettersmake and how to put them together to build words.

Jolly Phonics Book 2, at Early Learning Centre
Fun activity books get reading and writing skills off to a flying start. Book 2of 7.Jolly Phonics is a fun and multisensory way to learn the sounds thatletters make and how to put them together to build words

Rainbow Spring, at Early Learning Center
Watch this brightly coloured spring bounce, stretch and walk down the stairs.

Nursery Rhymes Puzzles, at Early Learning Centre
Four puzzles of nursery favourites: Jack and Jill, Twinkle Twinkle, Humpty Dumpty, and Mary's lamb.

TP Canberra Trampoline - 12ft, at Early Learning Centre
The 12 feet diameter Canberra trampoline offers excellent value and hours of enjoyment. Its circular design naturally directs the jumper into the centre of the mat. With a sturdy frame of galvanised steel, top quality pads that retain their cushioning ability, and a soft weatherproof mat with secure toggle fastenings.

National Geographic Planetarium, at The Early Learning Center
Young stargazers will be over the moon with their very own planetarium. A rotating map of the night sky shines onto ceilings and walls while an accompanying soundtrack helps identify groups of stars and explains mythological legends of astrology. They can read more in the accompanying booklet and turn their PC into an astronomical observatory using the Cybersky CD-Rom. The light-projecting pointer adds that extra Sky At Night flavour.

My First LeapPad Bob The Builder Software, at Early Learning Centre
Help Bob the Builder and his team as they work together to build a porcupine tunnel! Learning preschool reading skills is tons of fun when you sing songs and create silly rhymes with this popular team of builders.

Monster Truck, at ELC.co.uk
Have roaring fun with these miniture Monster Trucks! Assorted designs, lucky dip!

Light And Sound Phone, at Early Learning Centre
2 modes of play, 10 notes and 10 tunes and a cord so the phone can be pulled along. Helps to develop hand and eye coordination and colour recognition.

Thats Not My Teddy, at The Early Learning Center
Part of a great touch and feel range

Jolly Phonics Book 6, at The Early Learning Center
Fun activity books get reading and writing skills off to a flying start. Book 6of 7.Jolly Phonics is a fun, multisensory way to learn the sounds that lettersmake and how to put them together to build words.

Jolly Phonics Book 2, at ELC.co.uk
Fun activity books get reading and writing skills off to a flying start. Book 2of 7.Jolly Phonics is a fun and multisensory way to learn the sounds thatletters make and how to put them together to build words

Solar System Mobile, at Early Learning Centre
Feed your child’s dreams of space exploration with this solar system mobile. <br><br>Your child can build the planets (no sticky glue required), paint them with the luminous paint provided, and then hang them up in the right order around the glowing sun. <br><br>The mobile’s glow-in-the-dark paint just needs a minute of ‘charging’ in light to give a reassuring glow. Now your child will know their Venus from Saturn, and challenge you to a game of name that planet.<br><br>

Artist Paper - White, at ELC.co.uk
Paper for all your artistic needs.

V. Smile Cinderella Game, at Early Learning Centre
Help make all Cinderella's dreams come true! Teaches letters, shapes, colours, logic, music and navigation.<br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Pink C Bt 4 Pack, at Early Learning Centre
Pink batteries.

Cars Smack Yak Vehicles, at Early Learning Center
Get ready to rev up the fun with this plush toy inspired by the blockbuster movie, CARS.

Leapster Learning Game System - Pink, at ELC
The Leapster Learning System is a handheld system gives you hours of fun while developing key skills. PLAY educational games, READ electronic story books, CREATE works of art, WATCH interactive videos. Comes with interactive cartridge. Requires 4 x AA batteries (not included).

Lr44 Battery 1 Pack, at The Early Learning Center
LR44 Battery 1 pack

Wooden Harmonica, at Early Learning Centre
Colourful wooden harmonica for making sweet music.

Ready Mix Paint Yellow, at ELC
Brightly coloured paint that is always ready to use. Easy squeeze bottle with non spill caps.

Paint Blocks, at Early Learning Centre
Contains 6 bright colours and a paint brush.

Roary Cartoon Picture Maker, at Early Learning Centre
Create a Roary scene! Select your picture and trace! Comes with pen and easy to carry handle. Require 4 x AA batteries.

Fairy Girl Tri Skates, at ELC
Skate all day with these fantastic fairy girl skates. 3 wheels to help balance, and adjustable size for all different feet! Safety helmet available separately.

Shape Liftout Puzzle, at ELC
Simple first liftout puzzle with 4 pieces in different shapes.

Fabric Party Bags, at ELC.co.uk
Make your party really special with these fabric party bags. 8 bags included.

Sweet Princess 5-6 Years, at Early Learning Center
Softest pink shimmery dress with flower detail at waist, headdress and matching silky bag.

Thomas & Friends - Diesel 10, at Early Learning Center
One of the main characters from the film "Thomas and the Magic Railroad". Watch out, he is always on the lookout for trouble. This renegade diesel scores 10 out of 10 for devious deeds.

ELC.co.uk is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street ELC.co.uk offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning ELC.co.uk website.

ELC.co.uk online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!