For over 30 years, ELC.co.uk has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! ELC.co.uk's passion for learning through play and commitment to quality make ELC.co.uk toys as relevant to today's children as those of 30 years ago.

ELC.co.uk is much more than just another toy store, and at the ELC.co.uk website you quickly discover what makes ELC.co.uk different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes ELC.co.uk stand out from all the rest. Whatever you decide to buy from ELC.co.uk - you certainly won't be disappointed!

ELC.co.uk UK is the leading toy store in the UK, and now you can enjoy the ELC.co.uk shopping experience online too, at ELC.co.uk Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at ELC.co.uk UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing ELC.co.uk to buy toys and games. See for yourself what ELC.co.uk has to offer, at ELC.co.uk website.

Exciting features at ELC.co.uk website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, ELC.co.uk also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' ELC.co.uk toys throughout themed playzones.

ELC.co.uk also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, ELC.co.uk have over 50 international stores in 13 countries worldwide, with more opening all the time.

Bouncy Balls, at Early Learning Centre
Classic bouncy balls for hours of fun. Assorted colours, lucky dip!

Diving Adventure, at The Early Learning Center
Help the brave dive team sail the boat, then dive into the abyss. Follow the lights to discover weird moving deep-sea creatures. Use the net to trap specimens but beware gaping jaws and giant tentacles.

Natural Artist Green Paint, at ELC.co.uk
This bottle is made from PET plastic (a plastic that is easy to recycle) 25% of which is recycled PET. This bottle can be washed out and taken to your nearest recycling centre.

Wooden Storage Box, at Early Learning Center
Wooden outdoor toy box with green plastic lid for handy storage

Thomas & Friends Rocky, at The Early Learning Center
Rocky is a very strong crane, but is also a gentle giant. He can do all the big jobs that Harvey can't like lift derailed engines back onto the tracks.

Emergency Police Moped, at Early Learning Center
Your child can patrol yourhome to their heart's content with this fab wooden three-wheeled scooter. With rubberised wheels and storage bay under the seat.

Brachiosaurus Dinosaur, at ELC.co.uk
Accurate 15 inch model of a Brachiosaurus.

Number Snap, at Early Learning Center
A snap game for two or more players; good for counting and speedy number recognition.

Flower Press, at ELC.co.uk
Preserve your favourite blooms with this traditional Flower Press, which comes complete with carrying handle. <br><br>The Flower Press has four flower shaped knobs located at each corner of the press, which enables the user to easily screw the two outer plates together in order to press the flowers.It also comes with 10 corrugated boards, and 20 sheets of paper – so several flowers can be pressed at a time.<br><br>A must-have piece of equipment for young botanists and lovers of nature, it easy to carry, light, and can be used again and again.<br><br>Flower press is 16cm square x 7.5 cm high and weighs approx 550g

Satin Vanity Case, at Early Learning Centre
Pink fairy case with a satin feel. Contains toy hairdryer, tongs, brush, comb, mirror, and clips.

Planet Protectors - Eye & Jet Plane, at ELC
Eye defends the sky from the evil alien Doc Tox, with his rocketbackpack and jet plane.

Large Bead Frame, at Early Learning Center
A beautiful wooden bead frame, spend hours whizzing your beads around the wiggly wires. Encourages problem/puzzle solving.

Wild Science Heavenly Incense Kit, at The Early Learning Centre
Make unique, colourful and crazy incense sticks. Discover the ancient secrets of blending gums, wood powders and essences. Learn to cast cones that enhance concentration and relaxation and more. There are loads of activities for hours of fun. Make totally unique gifts for your friends and family. Each kit contains enough material for dozens of sticks, cones and more.<br><br>Wild Science is a range of collectable science kits with Attitude! They are designed to have great play value while exploring important scientific concepts and skills.<br><br>

Junior Trampoline, at The Early Learning Centre
Small trampoline with stitched in padded edges so little feet can't get trapped. Soft handles give a good grip. Suitable for use indoors and outdoors. Comes with lifetime guarantee.

Charades, at Early Learning Centre
Take turns to act out what's on the card – without talking of course. With 36 cards.

Pirate In Row Boat, at Early Learning Centre
Pirate, row boat, oars and treasure chest.

Build & Play Plane, at Early Learning Centre
Designed to be taken apart and built up again, as many times as you like. With battery operated screwdriver to loosen and tighten nuts and bolts.

Take Along Tortoise, at The Early Learning Center
Wooden-bodied tortoise with rattling legs on cords so your baby can pull them. The head jingles when your baby moves it. Available from October.

Wooden Spoon People, at Early Learning Centre
Enough fabrics, buttons, felt and crazy hair to make 4 fabulous wooden spoon people.

Fisher Price Smart Cycle Software, at The Early Learning Centre
Software that plug into Smart Cycle for Extended play - Software include: Dora's Jungle Safari, Sponge Bob's ocean adventures, Hot wheels, Barbie, Dinoland (All QUEENS ENGLISH)<br><br>Each game costs £18. Lucky dip surprise.

Musical Activity Set, at The Early Learning Center
4 musical rattles make different sounds and clipping them together makes a jingly tambourine.

Sticker Boxes, at ELC.co.uk
Four rolls of coloured stickers.

Trumpet Flute, at Early Learning Centre
Simple instrument with colour coded keys, ideal for playing your first tune.

Jolly Phonics Book 3, at The Early Learning Centre
Fun activity books get reading and writing skills off to a flying start. Book 3of 7.Jolly Phonics is a fun and multisensory way to learn the sounds thatletters make and how to put them together to build words.

TP High Back Baby Swing Seat - Frame Available Separately, at Early Learning Centre
Swing seat with extra neck support, safety strap and T-bar restraint gives baby a fun-filled, secure ride. Adjustable rot-resistant ropes for all year round use. Eagle swing frame available separately, cat no. 108470.

Green Science Enviro Battery, at Early Learning Center
Caution: High Voltage Inspiration! <br><br>The most unique and non-polluting energy sources you can find on Earth - potato, salt water and mud. Be amazed how they light up a bulb or sound buzzer with this eco-friendly kit. Includes experiment guide for making a coin battery, fork battery, potato buzz wire game and more.<br><br>Please note: Some everyday items from home are required to complete this experiment – e.g. lemon, potatoes, soil, paperclips, water.

Rockstar Guitar - Pink, at Early Learning Center
With buttons on the fret board that can make tunes and drum sounds. Includes sunglasses with a hands-free microphone, and lights that flash in time to voice and guitar sounds.

Stack & Sort Train, at ELC
Train comes with 10 colourful stacking blocks with letters and numbers, great for learning about simple construction concepts.

Funny Felt Faces, at Early Learning Centre
Children make felt faces on the boards, then peel them off and start again.

Thomas & Friends - Byron, at Early Learning Centre
Byron is a giant bulldozer capable of moving tons of dirt. His size, strength and skills are very impressive and he knows it!

Much more than simply just another toy store, ELC.co.uk UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, ELC.co.uk produce some of the most fun and creative toys that you can buy. When you shop online at ELC.co.uk you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at ELC.co.uk: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

ELC.co.uk Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at ELC.co.uk is lots of fun - and you're sure to want to go back again and again!