Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Much more than simply just another toy store, Early Learning Centre UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, Early Learning Centre produce some of the most fun and creative toys that you can buy. When you shop online at Early Learning Centre you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at Early Learning Centre: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

Early Learning Centre Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at Early Learning Centre is lots of fun - and you're sure to want to go back again and again!

Exciting features at Early Learning Centre website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, Early Learning Centre also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' Early Learning Centre toys throughout themed playzones.

Early Learning Centre also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, Early Learning Centre have over 50 international stores in 13 countries worldwide, with more opening all the time.

HappyLand Happy Camper Set, at ELC.co.uk
Everything you need for a holiday in the great outdoors: car, caravan, tent,stove with realistic sounds, pan, kettle and three happy campers.

Combine Harvester, at ELC.co.uk
Carefully modelled mini version of the real thing.

Thomas & Friends Lighthouse Bridge, at Early Learning Center
Lift drawbridge for boats. Lighthouse has rotating lamp and harbour sounds. Plus Bulstrode the barge.

Kids Love To Sing CD, at The Early Learning Center
Just try stopping them, joining in with these classic children's sing-along songs. If You're Happy And You Know It, Sing A Song Of Sixpence, Jelly on a Plate, Polly Put The Kettle On, Hot Cross Buns- they're all here, in 20 child-friendly arrangements. It's an unbeatable soundtrack for children's parties.

Summer Cottage Playhouse, at The Early Learning Centre
Gorgeous wooden cottage on stilts with flower pots and curtains for a perfect home sweet home. Made from pressure treated Scandinavian Redwood combined with galvanised steel, the timber is covered by a five year warranty against wood rot, and a one year guarantee on all other parts. Home assembly required.

Combine Harvester, at ELC
Carefully modelled mini version of the real thing.

TP Explorer Platform, at ELC.co.uk
Have a sturdy platform halfway up your climbing frame, or a brilliant floor for your den. This heavy-duty platform fits with the TP EXPLORER climbing frame for an extra level of fun! With hems, which are high frequency welded, rather than stitched, for extra strength, and five drainage holes.

Mamas & Papas Blossom Butterfly, at ELC.co.uk
Gorgeously soft and supportive rocking butterfly with wooden frame makes a perfect first baby rocker. With softly padded integral seat, covered in luxurious velour.Features crinkle material, rattles, squeakers, elasticated tail and embroidery detail. Includes solid wood frame, handgrips and footrests.<br><br>Seat height approx 26cm.

Farm Felt Kit, at Early Learning Center
Create a fun farm scene. Felt set included two background boards and loads of animal and farm related felt pieces.

First Nursery Rhymes CD, at The Early Learning Center
First Nursery Rhymes CD. Hear the most favourite nursery rhymes.

Rosie's World - Slippers And Bars Dance Studio, at Early Learning Centre
Poppy loves dancing and runsSlippers and Bars dance studio. Dress up lovely Poppy in her pink ballet gear then help her practice at the bar or in the mirror.

Disney Princess Xylophone, at Early Learning Centre
Interactive book to enjoy and play.

Pink Lights & Sounds Camera, at Early Learning Center
Features a flash, realistic camera sounds and a list of funny portraits.

Big City Rescue Station, at Early Learning Centre
Tackle every emergency with this fantastic five-vehicle rescue station. Shoot the three emergency vehicles down the ramp, launch the lifeboat into rough seas and lift-off the chopper to coordinate the whole team from above. Requires 3 x AA batteries.

Count & Stack Cubes, at Early Learning Center
Five colourful blocks full of textures and activities. Each one has a number, letter and a surprise, it might be a mirror, shiny confetti or cogs to spin. Great for building up then nesting neatly away.

Mini Dinosaur Tub, at ELC
Build your collection with these 48 mini dinosaurs.

V-Tech Kidizoom, at ELC
Take pictures, make videos and play games on this sleek, easy to use and ultra tough digital camera! Capture images using the viewfinder and flash, preview on the 1.8” colour LCD screen then use the creative workshop to edit photos! Link up to the TV or computer to view and edit photos or watch videos. In-built games can be played on-the-move or via a TV. Interchangeable faceplates included for personalisation. 16 MB memory can be expanded with SD card (sold separately). Includes carry strap, CD-Rom and cables to link to PC and TV.

Pink Lights & Sounds Camera, at Early Learning Centre
Features a flash, realistic camera sounds and a list of funny portraits.

Creation Station, at The Early Learning Centre
Simply shoot your videos whilst connected up to your PC using a USB cable (included). Use the green screen so you can video and then edit the backgrounds to your tastes. Send your video to www.youtube.com with a single click. You can even make your own karaoke videos or play in your own video games! For 7 and years and over.<br><br>23cm x 29cm x 20.5cm (h x w x d)

Wooden Toolbox, at ELC.co.uk
Sturdy toolbox with carry handle with lots of tools including hammer, spanner and screwdriver.

Glue - 250ml, at The Early Learning Center
Ideal for sticking paper and card.

Eyeclops, at ELC
Plug Eyeclops into the TV and view the world at 200 times magnification! Hair looks like twisted rope, even your skin looks alien! <br><br>Ideal for born explorers and children with natural curiosity.<br><br>21cm x 29.2cm x 12.4cm (h x w x d)

Giant Red Tractor, at Early Learning Centre
Pedal-driven tractor, withchunky wheels, and trailer.

Cordz Ultimate Art Studio, at Early Learning Centre
Cordz is a totally unique picture making kit using coloured cords and Velcro boards for your children to create their very own works of art. <br><br>Once they’ve made one masterpiece, they can simply pull it off and start the next one – as many times as they like, adding diamonds, rubies or emeralds as they decide exactly what they want.<br><br>Beautiful Butterflies, Fabulous Fish or Fluttery Fairies; anything is possible as your children’s busy fingers get to work. <br><br>

Bath Crayons, at Early Learning Centre
10 colourful bath crayons for doodling in and on the bath. Easy to wash off crayonsfor children to draw on the bath, tiles, themselves, or their brother or sister.

Science Museum Dinorobot, at The Early Learning Centre
A Greek physicist and inventor created the first robot in 250 B.C. and now yourchild will be amazed when they build their own.<br><br>The Dinorobot is literally a <strong>robot dinosaur monster</strong> that yourchild can make, then use to scare the living daylights out of any friends whopop round.<br><br>It contains an electric motor inside to get it going, so yourchild and their friends can challenge one another to robot races. A great giftfor children who enjoy discovering how things work.<br><br>Assembled robot is30cm long.<br><br>2 x AA batteries required.<br><br>Royalties from the sale of this product help fund and support the Science MuseumLondon.

Wooden Recorder, at The Early Learning Centre
Multi-coloured wooden recorder suitable for little musicians.

Red Small Uv Suit, at Early Learning Centre
Wetsuit protects from sunburn and harmful UV rays. With 50+ UV protection.

Kitchen Accessory Set - Free With Sizzlin' Kitchen, at Early Learning Centre
Fifty-piece set of cutlery, crockery, utensils, pots and pans. This accessory set is free when you buy the Sizzlin' Kitchen.

Remote Control Solar System Mobile, at Early Learning Centre
Nowhere is more exciting for children than outer space, and now they can explore it in their own bedroom with this motorised, ceiling-mounted mobile. <br><br>Nine planets obit an illuminated sun, while an audio CD takes your child on a fascinating tour through the solar system. They’ll learn the origins of the sun and planets, and about what makes Earth so special. With atmospheric music and the planets circling overhead, the wonders of space are brought spectacularly to life.<br><br>Movement is controlled by a remote control handset which also features a built-in light pointer and comet maker to project a comet swooshing around the sun. There couldn’t be a more thrilling way for your child to discover their place in space.<br><br>Mobile approximately 107cm in diameter.

Buying direct from Early Learning Centre Toy Store website saves you money. With the Early Learning Centre bulk-buying power Early Learning Centre cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. Early Learning Centre customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to Early Learning Centre and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at Early Learning Centre Online.