ELC.co.uk develop toys with care to bring out the very best creativity and inspiration in children. When ELC.co.uk design toys ELC work closely with experts, child psychologists and children themselves. Together ELC.co.uk make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, ELC.co.uk Direct offers you the convenience and choice of home shopping, from the ELC.co.uk website. To ensure your safe-shopping experience at ELC.co.uk, you can also rest assured that ELC.co.uk use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, ELC.co.uk will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

All ELC.co.uk toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of ELC.co.uk toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with ELC.co.uk in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout ELC.co.uk website you'll discover a number of awards ELC.co.uk toys have recently won, voted for by Right Start and Mother and Baby magazine, and ELC.co.uk's commitment to providing safe, affordable, fun and educational toys is clear. Discover the ELC.co.uk difference for yourself, at ELC.co.uk website - you won't be disappointed.

For over 30 years, ELC.co.uk has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! ELC.co.uk's passion for learning through play and commitment to quality make ELC.co.uk toys as relevant to today's children as those of 30 years ago.

ELC.co.uk is much more than just another toy store, and at the ELC.co.uk website you quickly discover what makes ELC.co.uk different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes ELC.co.uk stand out from all the rest. Whatever you decide to buy from ELC.co.uk - you certainly won't be disappointed!

Tractor Puzzle, at Early Learning Centre
A great shiny tractor puzzle with textured tyres to touch and feel. Made from forest friendly paper. Comes in a handy storage tin. 24 pieces.

Soft Stuff People & Vehicle Cutters, at The Early Learning Centre
12 different shaped cutters, modelling tools and Soft Stuff all in a handy storage jar.

Piglet, at The Early Learning Centre
This piglet would make a wonderful addition to your farm.

Blossom Farm Pogo Puppy's Piano, at The Early Learning Center
This light-up piano encourages your baby to kick and explore. When your baby presses a textured key they're rewarded with lights and a choice of melody, piano or animal sounds. With straps for attaching to the cot and machine washable fabric.

Letters To Santa, at Early Learning Center
Let Santa know all those special gifts you would like for Christmas. Includes 3 letters, envelopes, address labels and stickers.

Paint Palette, at Early Learning Center
Six paint wells and one for water in the centre. Great for colour mixing.

Blossom Farm Musical Buttercup Cow, at Early Learning Centre
Gorgeously soft cow that comforts your baby by playing a gentle tune when you pull the cord.

Geomag Multicolour - 70 piece set, at Early Learning Center
Multi award-winning Geomag is one of the most creative construction systems in the world. Using the power of magnetism, plastic-coated metal rods and steel spheres combine to create extraordinary structures that not only look fantastic but demonstrate the laws of physics, geometry, engineering and architecture too. <br><br>With 70 pieces in four bright, bold colours, this extensive set offers a whole world of possibilities. Create 2D and 3D structures, and even spinning models that have a life of their own.<br><br>Building with Geomag encourages dexterity, creativity and logical reasoning. And it’s so fun and satisfying it will engage the whole family. Have a go – you’ll soon see the attraction. <br><br>

Egg & Spoon Race, at The Early Learning Centre
Includes 4 spoons and 4 eggs which 'crack' to reveal a bean-bag yoke.

Xylopiano, at Early Learning Center
Rainbow-coloured 8-key piano and xylophone in one. With 2 beaters and 6 song cards.

Ravensburger Puzzleball - Illustrated World Map, at The Early Learning Centre
This amazing puzzle ball gives all-round enjoyment. Fit together the curved plastic pieces and watch the world take shape. <br><br>The richly illustrated globe is erupting with life and colour, showing famous landmarks, natural wonders and native wildlife. All is depicted in such a lively, engaging way that it’s sure to capture your child’s imagination and feed their curiosity about the world.<br><br>Pieces are numbered on the back for help with construction if necessary and, when finished, the smooth, remarkably solid sphere will make a stylish display object for a child’s bedroom or anywhere else in the home. <br><br>Diameter 15cm

Kool Kats Craft Kit, at Early Learning Centre
These three furry, feline friends are just waiting to be painted, pampered and preened. Using the coloured pens, glitter and self-adhesive rhinestones provided, your child will love creating individual identities for each.<br><br>The kit contains a number of inspirational ideas and designs to imitate. Or, better still, encourage your child to dream up their own colourful costumes. Will it be a pretty kitty or glamour puss? <br><br>Adorable accessories are also included – a feather boa, ribbon collar or sparkling silver charm will add that vital finishing touch. Then watch them come to life with a shake of their wobbly bobbly heads.<br><br>Cats 11cm x 5cm x 5.7cm

Wooden Play Table and Chairs, at ELC
Sturdy wooden table and chairs, great forart and craft activities, reading and writing, or simply taking a break for a snack and a drink. Table comes with two fabric storage pouches. Self assembly.<br><br>Table H46.5 x W58 x D58 cm. <br>Chair H48 x W27 x D27 cm

Paint Blocks, at Early Learning Centre
Contains 6 bright colours and a paint brush.

Thomas the Tank Engine Book, at Early Learning Center
A 12 button fun Thomas sound book

Car Transporter, at Early Learning Centre
Load the cars onto the transporter and take them wherever they need to go. Comes with 2 cars that can be magnetically linked.

Globe Illuminated, at The Early Learning Centre
Shine a new light on the world with this mains operated, illuminating globe.

Thomas & Friends - Musical Thomas Carriage, at ELC.co.uk
Carriages help crewmen keep an eye on the back cars. This musical carriage is especially important as it also plays a Thomas & Friends song for all the children of Sodor to hear.

Tri Skates, at ELC
These amazing skates have 3 wheels to help with balance and gain confidence in skating right from the beginning. Adjustable size. Knee and elbow pads along with helmet available separately.

VTech Alphabet Desk, at Early Learning Center
Alphabet Town is the place to go for all your essential pre-school learning. Press the chunky, light-up alphabet buttons and turn the clock hands to interact with the 8 activities that teach the alphabet, spelling, words, numbers, phonics, memory skills and time concepts with 26 cheerful melodies and lots of fun sound effects. Encourages language development, independent learning, discovery and exploration. Features a useful carry handle so you can take your town wherever you go.

Learn To Dress Rosie Doll, at ELC.co.uk
Dressing Rosie teaches children to dress themselves. Buttons, poppers and buckles for little hands to practise on.

Thomas & Friends - Iron 'Arry & Bert, at ELC
These two diesel engines work together in the scrapyard.

Charlie & Lola 48pc Puzzle, at Early Learning Center
Charlie & Lola 48 piece Puzzle

Step By Step Music, at ELC.co.uk
Lift each flap and listen to the sound of different music from around the world.

Nursery Rhyme Sing Along CD, at Early Learning Centre
You can see why that songs have been popular with children for centuries .They're lovely! These original arrangements bring together 50 nursery rhyme classics, including: Humpty Dumpty, Looby Loo, Hey Diddle Diddle, Jack And Jill. Printed lyrics complete this exclusive and value for money release. You'll love it just as much as the children do.

4" Mercedes Benze Diecast, at ELC
Realistic 4" Mercedes Benz

Wooden Click Clack Track, at ELC
Children will love watching the cars as they zoom along this clickety-clack track. With 4 cars.

Bull, at Early Learning Centre
Plastic bull

Lunar Jim Lunar Crawler, at ELC.co.uk
Jim's fantastic lunar crawler has loads of features including interchangeable gripper, search light, phrases and removable pieces. Comes with Rover.<br><br>Please note that Lunar Jim figure is available separately.

Funny Faces Game, at ELC
The first to complete a funnyface is the winner. Includes two magnetic face boards, two detachable handles, 40 playing cards and magnetic stickers.

ELC.co.uk UK is the leading toy store in the UK, and now you can enjoy the ELC.co.uk shopping experience online too, at ELC.co.uk Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at ELC.co.uk UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing ELC.co.uk to buy toys and games. See for yourself what ELC.co.uk has to offer, at ELC.co.uk website.