All The Early Learning Center toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of The Early Learning Center toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with The Early Learning Center in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout The Early Learning Center website you'll discover a number of awards The Early Learning Center toys have recently won, voted for by Right Start and Mother and Baby magazine, and The Early Learning Center's commitment to providing safe, affordable, fun and educational toys is clear. Discover the The Early Learning Center difference for yourself, at The Early Learning Center website - you won't be disappointed.

At the The Early Learning Center Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible The Early Learning Center range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at The Early Learning Center, UK:

The Early Learning Center Home Page Playfood CansWooden Click Clack TrackEnergy Armbands SportacusWobbly Wheels Fire EngineLeapfrog Learn And Groove Action StationTable Sandpit - BlueBaby Scribbler - BlueCut &Amp; Play Ice CreamHoney Bee TreeRoary Remote Control CarBaby IguanaIn The Night Garden - Mini PlushTp Explorer Jungle RunLight And Sound Jack In The BoxLunar Jim Talk TedWooden Police VanTp Kingswood Hideaway PanelsSmiley ShakerStandard BrushBaby RainmakerMy First Art Desk - BlueSoft Stuff Alien AdventuresKitchen Accessory Set - Free With Sizzlin' KitchenHappyland Country Crossing TrainDressing Table20 Super Wheels CarsWooden Number PuzzleShape Liftout PuzzleMy First Doll - PinkEnergy Armbands Sportacus

The Early Learning Center is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street The Early Learning Center offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning The Early Learning Center website.

The Early Learning Center online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Fresh Mesh Bracelets Kit, at The Early Learning Centre
This is a fabulous introduction to the fun world of jewellery making. A simple but stylish mesh design allows your child to create an array of spangley bangles using no other tools than scissors, glue and their own imaginations. <br><br>The kit includes three pots packed full of sequins and beads. They slip easily into the tactile, lattice-work tubes where they glitter and gleam in colourful combinations. <br><br>There are 24 bracelets to make in total – and so many design possibilities that each can be unique. Young style queens will love stacking them up along their arms or giving them away as tokens of friendship.

Snow Glitter, at Early Learning Center
An ideal addition to cards and collages - or use it with your nativity scene to add a touch of snow!

Wooden Maracas, at Early Learning Centre
Shake along to the beat with these classic maracas.

Water Wand, at Early Learning Centre
Put water in the top and watch the wheel spin, the spiral twist and see the water sprinkle out of the bottom.

Leapster Disney Princess Game, at Early Learning Center
Join Ariel and Cinderella in their worlds and play 5 exciting games that teach essential skills. Learning is rewarded as you progress from Little Lady to a Royal Highness! This enchanting educational game features the beloved Disney Princesses in animated activities that teach fundamental early reading and mathematical skills.

Wind Up Turtle, at Early Learning Center
Wind him up and watch him swim away. Great fun in the bath.

4" Mercedes Benze Diecast, at Early Learning Centre
Realistic 4" Mercedes Benz

Maracas, at ELC.co.uk
NEW COLOURS! Do the samba! Shake, rattle and roll with these easy-grip maracas.

Playballs - Pink, at Early Learning Center
100 balls in carry case.Unlike cheaper playballs ours are soft and keep their shape for longer.

VTech Disney Princess Phone, at Early Learning Centre
5 learning activities teach numbers, facts about the characters, shop types and melodies. 0-9 light up number key pad. Flip over phonebook introduces Princess characters with learning contents. Light up number key buttons enhance the play. Real ringing sound effects and calling effect stimulates the telephone calling fun.

That'S Not My Puppy Book, at ELC
This delightful board book is aimed at very young children. The colourful pictures, with their patches of different textures, are designed to devlop sensory and language awareness. Babies and toddlers will love turning the pages and touching the feely bits.

Classic Wooden Abacus, at ELC.co.uk
The traditional way to add up, this is great for practising basic maths. Contains 10 rows of brightly coloured counting beads.

Balaur the 3 Headed Dragon, at The Early Learning Centre
For extra brave knights only – it's the ultimate challenge. This three-headed dragon is ready to defend the Tower of Doom on all fronts.

Dream Town Nursery Set, at Early Learning Centre
Rocking cradle, changing unit and changing mat.<br><br><b>Home delivery only</b>

Thomas & Friends - Byron, at The Early Learning Center
Byron is a giant bulldozer capable of moving tons of dirt. His size, strength and skills are very impressive and he knows it!

Fun With Spanish CD, at The Early Learning Centre
Learn lots of simple Spanish words and phrases with John and his Spanish friend Carmen and sing along with some great fun songs sung in Spanish and English by children

Microwave, at ELC.co.uk
Put in the plastic food, choose a button, see the glow as it cooks, and open the door when it pings.

Who Knows Whose Nose Game, at Early Learning Centre
Whose nose do you have? Match 12 noses to 12 cards in a race to see who can complete their animal face cards first. Fun game for all the family.

White Cradle, at The Early Learning Centre
Rocking cradle with duvet and pillow, to give your doll the sweetest dreams.

Littletouch Pooh Loves You Book, at The Early Learning Centre
Spend a fun, song-filled day with Winnie the Pooh, as he shares lessons on friendship and emotions! Along the way, key learning skills like counting, shape identification and color/colour recognition are introduced.

HappyLand Village Vet, at Early Learning Center
To keep Happyland's animals ship shape. Includes vet Mr Paws, veterinary nurse,surgery, four pets, kennel and van.

Talking Fifi Flowertot Doll, at ELC.co.uk
Scented Talking Fifi Flowertot doll says 7 phrases and loves to be hugged.

Push N Sounds Thomas, at The Early Learning Centre
Pushalong action with twice as much fun! Little engine drivers can choose from two sound effects, Thomas' whistle and theme tune or engine and brake sounds. Push Thomas faster and his chuffing sounds speed up.

Sparkle craft, at Early Learning Center
Everything you need for sparly masterpieces. Contains holographic dots, confetti and bright sparkly card.

V. Smile Dora Game, at The Early Learning Center
Let’s help Dora and Boots find the missing parts of the Air-Car-Boat-Mobile for Tico before Swiper the Fox gets them first. To find the parts and fix the mobile, kids will use number patterns, match shapes, identify colors, use logic skills, and match animal tracks. Along the way kids will get items to solve problems from Dora’s backpack. To out-smart Swiper and complete the Fix-It challenge, kids must complete 8 games in the Learning Adventure mode. <br><br>The games range from matching shapes to fix the boat, to using logic to cross bridges & move balls. The Learning Adventure games also enhance spatial skills and hand-eye coordination. Four shorter Learning Zone games focus on colours, counting, animal sounds and directions to keep kids on target with preschool skills. <br><br>Teaches spelling, counting, animals, logic, colours, shapes and problem solving. <br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Kaleidoscope Camera, at ELC.co.uk
Chunky wooden camera with kaleidoscope lens that makes the world even more colourful and fun. Available from October.

Sweet Princess 5-6 Years, at The Early Learning Centre
Softest pink shimmery dress with flower detail at waist, headdress and matching silky bag.

Supervac 2-in-1, at Early Learning Center
With upright andhand-held modes that appear to collect dust with realistic sounds.Requires 3 x C batteries.

Nick Baker Bug Hunting Explorer Kit, at Early Learning Centre
Wildlife expert Nick Baker has developed this fabulous Explorer Kit to help your child learn about bugs, beetles and mini-beasts the fun way – by getting out there and observing them. <br><br>A range of quality field equipment is provided, including a field lens, magnifying pot, observation boxes and special ‘bug tongs’. There’s also an illustrated Explorer Guide packed full with activities, hints and tips. <br><br>Nick’s enthusiasm is infectious and his passion for wildlife cannot fail to rub off on your child. Any patch of garden will throw up endless surprises and delights. Your child will soon discover that creepy crawlies are among the most fascinating creatures on Earth. <br><br>Observation pots range from approximately 3cm to 6.5cm in diameter<br>Observation boxes approximately 5cm x 3.5cm x 1.5cm<br>Bug tongs approximately 22cm long<br>

Winnie the Pooh Puzzle, at ELC.co.uk
Follow the clues and press the sound buttons.

The Early Learning Center UK is the leading toy store in the UK, and now you can enjoy the The Early Learning Center shopping experience online too, at The Early Learning Center Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at The Early Learning Center UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing The Early Learning Center to buy toys and games. See for yourself what The Early Learning Center has to offer, at The Early Learning Center website.